matt martini

about

journal lettering

mixed media / personal project

journals

This was just a simple with lettering, to take something from my handmade journals to the digital world. Starting with a sketch, I brought the image into illustrator, and using the sketch as a rough outline, I traced the shapes using the pen-tool. I was able to mix and re-use different shapes to form the letters, and in the end, played with different color combinations to get the right feel. Using the pen tool in this way took a lot of focus, but it was very satisfying to see the final results.

journals

journals
journals

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Zafu

typeface / personal project

zafu
zafu zafu

Get comfortable with a warm, simple display typeface, featuring two different styles to add variety. I was inspired by asymmetrical shapes and uneven letterforms for posters and greeting cards. If you’d like to try out a demo version, e-mail me.

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Bowie

typeface / personal project

zafu
zafu

My first sans-serif font, influenced by industrial types. Useful useful for multiple purposes and occasions.E-mail me if you'd like to try a demo version.

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Couch

typeface / personal project

zafu

couch
couch

A playful font designed through a process of playing with my handwriting and coming up with some basic shapes.e-mail me if you’d like to try out a demo version.

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structure and emotion in letterform

Workshop with Sumner Stone

letterform
letterform
letterform

In 2014, I participated in a 3-day workshop with Sumner Stone at The Letterform Archive. The workshop took us through the basics of type design, from sketching the letters, digitalizing them, and making a letterpress bookplate with our initials. The workshop was my first exposure to type design, and I really enjoyed exploring the details. Sumner was an experienced teacher who offered helpful input along the way.

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All Star Logo

Client: Whole Foods Market

wholefoods

Every year, Whole Foods assembles it’s best an brightest for an awards ceremony. This year, the Northern California and Reno Region requested a design with a rugged farm to market style with a hint of elegance.


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